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We are looking for someone who is creative and open to trying new approaches, motivated to push the boundaries of SEO and take Scout24 Switzerland to the next level. Do you want to develop yourself and further your career by working on big platforms and by interacting with experts from different areas? Then Scout24 Switzerland is the place for you!

SEO Data Analyst f/m/d

The job

We are looking for a self-starter, data-driven SEO Analyst m/f/d, with at least two years of experience with big websites (>30.000 URLs) or big datasets. As a part of the SEO team, you will be responsible for setting up Scout24's SEO analytics strategy and work closely with the rest of the SEO team to help shape our overall strategy. You will maintain the necessary infrastructure and supply the platform's SEO Managers and Product teams with actionable insights. You will work closely with Data Analytics, Business Intelligence, and Data Warehouse teams.

We strongly believe that SEO is a crucial lever for our growth strategy; the topic has full support from top management including funding for tools and infrastructure.
The tasks
  • Build, develop and maintain our SEO analytics infrastructure with support from associated departments. Build ETLs, construct dashboards and other tools for you and other stakeholders to monitor our web and SEO health.
  • Lead the research and insight implementation based on competitor analysis, site audits, opportunity analysis, and unmet user intents.
  • Set up and evaluate SEO A/B tests and results, define next steps and push optimization wherever possible.
  • Evaluate, define and monitor KPIs, micro-conversions, and conversions regarding organic traffic and organic growth.
  • Propose strategic ideas and turn them into validated product initiatives for driving organic growth. Work together with the Content Marketing team to automate solutions that help copywriters write better content.
  • Evangelize SEO among product teams and help to build a data-driven culture.
The skills and the tools

The skills
  • Strong data analytics skills with experience of data cleaning and joining disparate datasets.
  • Ability to visualize data in a meaningful way and use it to tell a story.
  • Good knowledge of APIs and utilizing them.
  • Good knowledge of SQL (BigQuery) and at least one statistical programing language (Python/R).
  • Experience in setting up an SEO or web analytics stack to provide strategic recommendations and drive concrete action.
  • Comfortable in understanding basic web technologies (HTML, CSS, and JS)
  • High attention to detail, ability to prioritize, multi-task with a variety of projects.
  • Ability to effectively interact with team colleagues and stakeholders
  • Ability to communicate complex ideas simply and respectfully
  • Useful: Experience with natural language processing
  • Useful: Experience in machine learning / AI (TensorFlow)

The tools
  • BigQuery / Google Cloud Platform / AWS
  • Screaming Frog / Botify / OnCrawl
  • Ahrefs / STAT Search Analytics / Sistrix / Searchmetrics
  • Google Search Console / Google Analytics /
  • Google Sheets / Google Apps Script
  • Google Data Studio / Power BI or similar
  • Kibana / Log File Analyzer
The team and the perks

The team
We are a highly motivated and result-oriented mixture of specialists with different backgrounds. What we value the most is the ability to learn, speak up and to collaborate. Feel free to check our LinkedIn profiles or follow us on twitter. We are open, curious and we love to test even the craziest ideas and share our knowledge.

The perks
Very flexible time management, options for part-time employment, homeoffice, multiple locations (Zurich / Bern), flat hierarchies, an inhouse-gym and amazing restaurant and the best team in the world.
Get to know us

We offer a challenging and interesting job in a dynamic environment. We encourage development and training opportunities and we provide a workplace in a new office building with staff restaurant and fitness room, as well as cultivating an informal and straightforward working atmosphere.
Great Place to Work

After 2016 and 2018, Scout24 was again awarded the "Great Place to Work" label in 2020. The results of the employee survey and audit show that the employees of Scout24 particularly count team orientation and the welcome culture among the strengths of the company. They are proud that their efforts make a significant contribution. In addition, after 2018, in 2020 we were awarded Best Employer for the second time by BILANZ and Le Temps in the category "Internet, Telecommunications and IT".
Great place to work
By working at Scout24, you are on the cutting edge. Thanks to innovative technologies and services, Scout24 is one of Switzerland's leading Internet enterprises. Curious? More information about the company is available at For more information about the company go to

Claudia Menges
Tel. +41 79 591 37 38
Scout24 Schweiz AG
Industriestrasse 44
CH-3175 Flamatt